Igaming affiliate program11/27/2023 ![]() ![]() Use of live-streaming and influencers also has to be selectively done, making sure products are up-to-date with streamers’ audience interest and demographics.Ġ2:49 – European providers are less prone to using affiliates. A panel of experts agree that affiliates are essential for success in the iGaming Asian arena, if chosen wisely, but channels have to be well selected. Affiliate marketing has already reached maturity within the European and American markets but Asia is still forging its way, often with cutthroat tactics.
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